Madame Tussauds Amsterdam is a wax museum situated in Amsterdam, the capital city of the Netherlands. It is located in the centre of the city on Dam Square, near the Royal Palace of Amsterdam. Founded in 1970, it was the first Madame Tussauds that was opened in mainland Europe as well as being the first foreign branch of the British institution. The collection of Madame Tussauds Amsterdam consists of a collection of wax figures of famous celebrities in different categories such as the Golden Age of Dutch history, music, sport and film.